WATCH LIVE: Shoes once worn by Michael Jordan could fetch as much as $1.2M after he sold them at auction. pic.twitter.com/uDMSsJ2DTb — FOX & friends (@foxandfriends) October 11, 2018
To a young NBA legend, Jordan’s playing shoes were forever iconic, but now his signature sneaker from 1998 might also be a record-breaking hit.
In September, Michael Jordan’s now-famous signature Air Jordan XX9 sneakers went up for auction in Los Angeles, with Nike having put an opening bid of $1 million.
Shane’s FAVORITE part of this bad boy is that it’s completely white, which I understand is kind of more the look of current-day Jordans but I can’t believe I was just saying that. I love that!!! pic.twitter.com/JuzPTpC9x8 — Chanel (@Chanel_Perez10) October 10, 2018
Fox & Friends Anchor Steve Doocy said that he is “gutted” to learn that that bid was reached and that it’s “not inconceivable” that the shoes will go up for auction again, possibly for an even higher price.
Doocy said the shoes were famous in basketball circles for two reasons: they were iconic and helped break sales records for Nike.
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“The sneakers were about a lot more than Michael Jordan,” Doocy said. “They were about Michael Jordan proving Nike can sell shoes to people that don’t even know they’re Michael Jordan.”
He said that Jordan had to announce that he was entering his contract early and had to ship his shoes early to sellers in Europe, “where Nike doesn’t have a lot of presence yet.”
Jordan would later come to understand that, on Twitter in March, he wrote, “I will always put the city of Chicago on blast and I love our fans, the Smurfs in particular! I keep them at the top of my resume because you are the reason I wear RED. I thank you guys for the support.”
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Doocy said that the shoes are famous for being able to be colored any way, from white to blue.
He said the shoe sold out after its unveiling in March, but new pairs were added in August for athletes to be able to try on for the first time.
Doocy said that he thinks the shoes will go back on eBay for a much larger price than Nike’s original $1 million price, perhaps even over $1.2 million.
“I’m hoping that’s the case because I’m bummed out,” he said.
Watch more above.
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